



Positive word of mouth has proven to be an essential element in the growth of
most successful websites and collecting emails from existing and new patients
are considered to be like gold dust in terms of nurturing existing patients by
way of email newsletters.
1 setup the following links on the website:
a) Email This Page to a / Client / Colleague
b) Join Our Mailing List
These will link to pages that are tailor designed with the website logo and brand.
2 Management of Email Database
dedicated third party software will be used to manage the Email Database.
3 An Email Newsletter template will be designed and emailed to Active
Subscribers on a Monthly basis.
The Newsletter will be compiled based on the client’s offer or promotion.
All text content should be emailed to MEZZANINE MARKETING by the client.
MEZZANINE MARKETING is happy to provide images at NO COST
based on images within our Royalty Free Image Library.
Note:
By utilising our Email Marketing system we will obtain statistics such as:
- How many people opened the Email Newsletter
- Which Emails bounced
- The Email Newsletters we send are actually linked web pages NOT attachments. This ensures
that it reaches its destination lessoning the chances of it being classed as SPAM.
- The E-Newsletters will be placed as web pages into your site so that ALL visitors can see them.
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